Incredible innovation in customer search behaviour...
Achieved four times the target with 1,280 enquiries in nine months.
Creating an UX journey that breaks down barriers and encourages not dissuades customers.
Raise brand awareness and increase adoption and fostering enquiries from 250 to 325 within nine months.
Incredible innovation especially in customer search behaviour and how UX can contribute to conversions.
Darren Robertson, Digital Communications Officer - Data Scientist, Action for Children